by Webbing | April 21, 2026

 

The Business Impact of Webbing:

  • Zero packet loss during live video streaming
  • Stable multi-carrier cellular connectivity for live video production
  • A single global connectivity solution that reduced operational complexity
  • Reliable high-speed data transmission from different venues and moving vehicles
  • Simple deployment and fast implementation
 

“ Managing SIMs in various countries is a full-time job, for a poor result in the end: you face

throttling, operator restrictions, local ID requirements, etc. Webbing really solved all these

problems  with multi-operator connectivity, unlimited data, no throttling, and fantastic

support. ”

~Xavier Deschuyteneer, Owner, Octal

 

Supporting Live Video at Paris Fashion Week

Paris Fashion Week is the official series of fashion shows and presentations in Paris coordinated by the Fédération de la Haute Couture et de la Mode (FHCM). Many of these events are livestreamed or released later as films. The actual video production typically relies on a standard live event chain: the feeds from cameras are switched and encoded, then transported over IP networks to control rooms for distribution to brand websites, platforms, media, backstage screens, or internal viewing points.

Octal, a specialist engineering and consulting company focused on broadcast, was involved in multiple shows during Paris Fashion Week as a broadcast engineering partner. At the Lanvin Fall 2026 show, Octal provided IPTV for backstage operations, as well as private streams for the organizer’s internal network, retail shops, employees, partners, and clients. At the Dior Men Spring/Summer 2026 Show and Dior Men Fall 2026 Show productions, Octal streamed live video from moving cars transporting VIPs from their hotels and palaces to the venue.

The Business Need:

  • Reliable live video delivery at multiple Paris Fashion Week productions
  • Backstage IPTV distribution for operational monitoring
  • Private video distribution to internal networks and retail locations
  • High-quality mobile video streaming from moving vehicles
  • Operational continuity with no room for failure during high-profile live events

 

“ At the Dior Summer 2026 show in Paris, Webbing powered seamless connectivity for six

live feeds from three moving vehicles across the city. This project showed that with the

right partners, we can support even the most prestigious, high budget productions

and that cutting edge mobile broadcast is no longer limited to the sports world alone. ”

~Kieran Kunhya, CEO at Open Broadcast Systems

 

Dior Summer 2026 show in Paris, Webbing powered seamless connectivity for six live feeds from three moving vehicles across the city.

 

Broadcasting Under Pressure: The Connectivity Challenges Behind the Show

Paris Fashion Week presents multiple challenges for live video production. Fashion shows often take place at venues such as museums or historic buildings, or in custom-built venues set up in picturesque locations like Montmartre and the Jardin des Tuileries. In all these places, it’s extremely difficult to get reliable internet connectivity, especially with the required bandwidth.

Some venues lack the necessary infrastructure. At the Lanvin Fall 2026 show, Octal needed to provide IPTV between two buildings separated by roughly 500 meters and a public street. It was impossible to run uncompressed SDI video over cables to displays or use internal LAN. It was also impossible to use Starlink as a backup connectivity solution in one of the buildings because the windows couldn’t be opened due to security reasons.

When Octal had to stream video from moving cars for the Dior show, the production demanded broadcast quality video from multiple cameras in each vehicle, with uninterrupted coverage while the vehicles moved through central Paris, one of the hardest urban environments for stable live transmission.

 

Octal streaming video from moving cars for the Dior show - the production demanded broadcast quality video from multiple cameras in each vehicle, with uninterrupted coverage while the vehicles moved through central Paris, one of the hardest urban environments for stable live transmission.

 

For most fashion productions, another challenge is meeting latency requirements. At some events, ultra-low latency (less than 200 milliseconds) is required because the monitoring position is so close to the live action that delayed sound becomes a problem. In other cases, latency below one second is necessary because camera operators are shading the cameras remotely, and if someone adjusts white balance or exposure and can’t see the result right away, the workflow becomes impossible.

Broadcast teams used high-end cameras such as the Sony Venice and ARRI Alexa 35, which meant they also needed a high-performance video-over-IP workflow. Standard backpack solutions that excel at news gathering and quick deployments couldn’t provide sufficient quality, latency, reliability and flexibility for unique scenarios and high-end productions.

Additionally, the cellular solutions Octal used in the past made it difficult to rely on connectivity without worrying about data usage. The team had to source local SIM cards themselves, which added complexity. In some countries, buying a SIM requires local ID, while in others it involves subscriptions and unclear terms. Even plans advertised as unlimited could still be throttled during live transmission, when reliability matters most. And when issues came up, support was often unavailable.

Challenges:

  • Unpredictable venue infrastructure
  • Limited access to reliable high-bandwidth internet
  • Mobile live streaming in demanding city environments
  • Strict latency requirements for monitoring and camera control
  • Operational complexity of sourcing local SIMs
  • Throttling and weak support from connectivity providers

 

Octal relied on Open Broadcast Systems encoders and decoders (OBE), paired with weatherproof 5G modems, each connected to a different operator via Webbing eSIMs

 

Ensuring Reliable Live Video Delivery with Webbing eSIMs

To address the challenges, Octal had to come up with a unique solution where standard solutions were not enough. The resulting setup was based on a multi-network architecture built around 5G. Octal relied on Open Broadcast Systems encoders and decoders (OBE), paired with weatherproof 5G modems, each connected to a different operator via Webbing eSIMs. Webbing helped remove uncertainty with reliable multi-carrier connectivity and truly unlimited data with no throttling. It ensured operational simplicity: instead of sourcing local SIMs, managing contracts, or worrying about throttling mid-broadcast, teams could rely on a single global solution that worked consistently in any location. Just as important was the quality of support: if something happens during live transmission, fast, clear updates and real visibility make a decisive difference when 5G is part of a professional broadcast workflow. Production teams could focus on the show itself rather than troubleshooting connectivity under pressure.

Additionally, Zixi and AWS handled the signal bonding to turn multiple unstable signals into something robust enough for professional video. In many cases, that setup was complemented by Starlink as a backup layer in case one operator goes down or a local antenna becomes saturated.

Webbing’s Solution:

  • Advanced Connectivity Management Platform for SIM fleet management
  • Triple-cut eSIM cards fully aligned with the GSMA SGP.32 IoT eSIM Standard
  • Access to 600+ mobile carriers’ networks in over 190 countries and regions
  • Reliable high-speed data transmission
  • Simple and quick implementation

 

Octal’s solution, built around a 5G transport layer powered by Webbing SIMs made video streaming possible at Paris Fashion Week events held in locations without stable internet connectivity.

 

Octal’s solution, built around a 5G transport layer powered by Webbing SIMs and supported by Starlink as a secondary layer, made video streaming possible at Paris Fashion Week events held in locations without stable internet connectivity. With a setup that relied on OBE encoders and decoders and Webbing connectivity, Octal managed to achieve a unique result: streaming continuously for 10 hours from four cars driving through the center of Paris without losing a single frame.

With Webbing, connectivity was predictable and repeatable, regardless of location, enabling teams to deploy faster and with far less operational friction. This setup demonstrated how modern streaming technology can transform mobile production, bringing viewers inside exclusive experiences that would have been impossible to capture just a few years ago. It also opened new possibilities for broadcast teams, allowing them to place a camera almost anywhere in Paris and still get a stable high-quality feed.

 

Download the full case study from our Knowledge Base.